Workshop

Here some information about the face-to-face workshop which is also part of this program.

The workshop will take place on April 11th – 15th 2011, and will take place at the YES Start-Up incubator in Skopje.

The YES incubator is located at Arhimedova bb (area 60), 1000 Skopje, and is maanged by the Youth Entrepreneur Support Foundation. You can find more information at http://www.yesincubator.org.mk

This will be an intensive, full-day program, so be prepared for hard work!

Program outline

Here is a draft of the workshop program, which will be in any case fine-tuned with the participants ;-) . Participants will also receive a detailed program at the first meeting

MONDAY (9.45 – 17.00)

  • Workshop & participants introduction
  • What is an enterprise?
  • Shaping the idea and mapping the market

TUESDAY (9.45 – 17.00)

  • Creating a strong team
  • Analyzing your market and finding your niche (marketing I)

WEDNESDAY (9.45 – 17.00)

  • Entering the market (marketing II)
  • Internal organization: functions, roles, resources

THURSDAY (9.45 – 17.00)

  • Building a sustainable financial plan
  • Competition and negotiation

FRIDAY

  • Assessing your idea
  • Selling your idea
  • Planning for the next steps

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